Goldman projects that wireless data traffic will account for the majority of traffic sent over wireless networks as measured by minutes of use equivalents starting next year. From there, Goldman says wireless data usage will surge by more than six-fold by the year 2020 even as wireless voice usage will remain essentially the same. In terms of revenues, Goldman expects wireless data to generate nearly triple over the next two years, shooting up to $205 billion by the end of 2012.
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]]>The survey, conducted for the London law firm Freshfields Bruckhaus Deringer LLP by the Economist Intelligence Unit, found that 48 percent of executives surveyed predicted that carriers will focus on developing new mobile data pricing models over the next three years. Additionally, the survey showed that 55 percent of those surveyed agreed usage-based models are coming to mature markets, and 47 percent said flat-rate data plans are crimping their ability to increase revenue.
is releasing its monthly mobile mix report today. According to Nielsen, Millennial’s ads reach 63 million of a total of 77 million mobile web users in the U.S., or 81% of the U.S. mobile web. In July, Android OS grew at a faster clip than in June, with requests increasing by 47 percent, compared to a 23 percent growth in the previous month. Since January, Android OS requests have grown 690 percent. Android has also surpassed RIM to became the number two OS on the Millennial network (surpassing RIM).
Apple ad requests increased 24 percent month-over-month, and are up 15 percent since January. However, iPad requests continue to show massive growth, rising 327 percent in July. RIM ad requests increased 18 percent month-over-month, rising 66 percent since January.
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, President & CEO of AT&T Mobility and Consumer Markets, if his relationship with Apple has been a net positive or negative experience. Not surprisingly, De la Vega says it was a tremendous net positive…
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